We’re not the partner who will do just what you ask.
We are the type of partner who will challenge and won’t hesitate to bring a new perspective, where we always take responsibility and own the outcome.
Clemenger Field Marketing is driven to deliver outstanding performance for our partners by harnessing and developing outstanding people ready to exceed in the evolving retail environment.
We drive, enable and enhance our partners sales and brand experience by delivering unparalleled Field Marketing activation through strategic and tactically planned activity.
We deliver territory sales
We provide trained dedicated sales representative solutions. We thrive as an extension of your business by providing sales professionals focused on owning the territory sales results and relationships. We specialise in independent grocery, pharmacy, liquor and hardware.
In store Assisted Sales
We deliver in-store sales
We provide on brand trained sales ambassadors to drive your in-store sales. Our solutions are tailored to your brief utilising our extensive knowledge of the retailers to maximise the return on investment of both demonstrators and in-store sales consultants.
We train retail floor staff to effectively sale your product
We provide in store sales trainers to introduce and provide retail floor staff with all the key product information to effectively sale your product to shoppers. We deliver our training via one to one, group, trade shows and via online.
Stock on Show
We get your products on shelf
We ensure your product is on shelf. Our team stock fill, complete system inventory checks and orders as well as manage stocks returns. We service all major channel including chain grocery, independent grocery, pharmacy, consumer electronics, liquor, hardware, mass merchants and convenience.
Promotions & Displays
We set up product promotions and displays
We ensure your promotions and displays are compliant and visible store by store. We seek prime store locations, execution to defined visual standard and maximised by sufficient stock weight.
We execute planograms and shelf relays
We manage and execute all shelf and fixture changes inclusive of minor planograms, category relays and fixture changes.
Mystery Shopping & Auditing
We provide actionable insights into the shopping experience
We deploy mystery shoppers (or auditors) to provide actionable insights to drive your customer experience. Our mystery shoppers are profiled matched to the scenario. Our reporting includes alerts, leader boards and campaign summaries. We provide both tactical campaign and on going strategic campaign solutions.
Voice of Customer
We help you listen to your customers
We capture and analyse customer feedback to identify emerging themes and trends. We can integrate your existing feedback channels or create new voice of the customer opportunities
We provide quick turnaround insights from our shopper panel
We have over 5,000 people in our shopper panel. We can quickly deploy surveys to give you insights to help you understand your customers mindset, needs, wants and expectations. We focus on quick turnaround and cost effective research requirements.
Sales & Account Management
Specialist sales and account management
Our fully integrated partner delivers specialist sales and account management for independent grocery, inclusive of Metcash national and state offices, multi-site operators and vendor-managed inventory planning, field sales and merchandising, finance, claims administration, orders, billings and shipments, warehousing and fulfilment.
Point of Sale Logistics
Specialist POS fulfilment
Our fully integrated partner delivers national POS storage, co-packing and kitting, sampling and promotional fulfilment, distribution and freight management as well as event asset logistics.
Warehousing & Distribution
Specialist National Warehousing & Distribution
Our fully integrated partner specialises in complex handling and rework, EDI and transport management, including D2C in state-of-the-art facilities across all Australian capital cities.
*Shopt – Digital Retail Servicing
A sales rep…. In an app! *Shopt is a direct and cost-effective link to Independent Retail.
Combining innovation and expertise, *shopt is a proprietary technology on-device app that extends the reach and return of retail servicing. For brands, it’s a fast, cost-effective way to reach and engage directly with a national footprint of stores, with investment into sales-driving behaviours and outcomes. For independent retailers, it acts as a gateway to access deals, new product information and cash rewards, direct from major brands. It’s a “rep in your pocket”, an “Uber for retail” with great offers from great brands all in one place.
The guiding principle for Clemenger Field Marketing has always been Outstanding People, Outstanding Performance. We believe people are at the heart of delivering high performance, driven through culture, connectivity and a commitment to our partners.
Group Managing Director
I am very proud we are able bring people together who have a genuine commitment to be their best and welcome them into our supportive and learning based culture to deliver Outstanding Performance for our clients.
It is so rewarding supporting and coaching our team to be their best, as part of a team, working together to deliver Outstanding Performance for clients.
I am inspired and motivated each and every day, with my team, to design, plan and deliver the Outstanding Performance for our clients.
I am energised to create a connected and committed culture where we work together, for our client partners, delivering Outstanding Performance every day.